Concept
Conceptualized by Alade Aminu and Gary Ellis, the visionary owners of Atlanta’s premier hospitality destination, Bar 44, 44 Live Fest is a celebration of music, culture, and community. We are transforming Piedmont Park into an immersive, one-day festival featuring elite live bands, surprise musical guests, curated culinary experiences, and high-end brand activations.
Live Fest is a large-scale outdoor music and cultural festival designed to bring together live bands, emerging artists, and established musical guests for an immersive entertainment experience in the heart of Atlanta.
The event will transform Piedmont Park into a vibrant destination where music, culture, and community come together for a full day of performances, food and beverage experiences, and brand activations.
44 Live Fest is designed to deliver a high-energy festival environment that connects audiences with music, culture, and innovative brand experiences.